Do you want to...

• GROW your profits and protect your marketing budgets?

• OPTIMISE your marketing budget to be more effective and efficient?

• WIN against the competition and recover faster post recession?

• ADAPT to the changing needs of consumers and customers?

• PROTECT your marketing job as companies look to reduce costs?

Consumer shopping habits have already changed and if you haven't adapted your marketing accordingly, you're already behind. But don't worry! I'll show you how to catch up to the competition, protect yourself against further behaviour changes and emerge from the recession in a stronger, more profitable position than you went into it.

Whether you're a product or service based business, selling directly to consumers or B2B (or both!), dealing with luxury products or everyday essentials - this course contains scalable information you need to know. Taking learnings from world-renowned marketing experts, data scientists and consumer research reports. This course is full of practical advice for a fast-track to a strong marketing plan which will weather the storms ahead.