Published 1/2023MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 701.91 MB | Duration: 2h 1m

A step by step guide on how to efficiently do Product Discovery in any team using the latest techniques in the industry

What you'll learn

The Product Discovery Process steps in detail

Learn the industry standard tools used to do Product Discovery

Learn tips and tricks on how to do Product Discovery efficiently

Best Practices to keep in mind

Requirements

No experience needed. We will start from the basics and only use free resources.

Description

Learn quickly with my Product Discovery Process course that covers the latest best practices and techniques from the Product Management Industry*This is a practical course! We will cover the Product Discovery Process step by step. The easiest way to learn something is to understand the logical sequence and how you can actually implement it in your work. In this course you will learn:What is Product Discovery and why it is importantWho should be part of the Product Discovery teamThe different techniques you can use to understand the user needsHow to create PersonasHow to create an Empathy MapWhat questions to ask in customer interviews and surveysHow to clearly define the product needs/problemsHow to use a Product Prioritization FrameworkIdentifying solutionsThe Working-Backward TechniqueThe Role-Stog TechniqueThe What If? TechniqueHow to validate your solutionsHow to use Opportunity MappingHow to prototype your solutionsTesting your prototypesGetting a buy-in and alignment from leadershipWhat is continious product discovery... much much more!Enroll today and enjoy:Life access to the course and all future updates2 hours of high quality, up to date video lecturesPractical Product Discovery course with step by step instructions on how to implement the different techniquesThanks again for checking out my course and I look forward to seeing you in the classroom!

Overview

Section 1: Introduction

Lecture 1 Introduction

Section 2: The Basics

Lecture 2 What is Product Discovery

Lecture 3 Why you need to do Product Discovery

Lecture 4 What is the Product Discovery Process

Section 3: Step 1 - Setup your product discovery team

Lecture 5 Who should be part of your product discovery team

Section 4: Step 2 - The User Needs (and Feelings)

Lecture 6 Understanding the user needs intro

Lecture 7 User Persona

Lecture 8 Empathy map

Lecture 9 Customer interviews and surveys - questions to ask

Lecture 10 Session recordings, data analytics and other techniques

Section 5: Step 3 - Define the problem

Lecture 11 Define the problem

Lecture 12 Product Prioritization Framework

Section 6: Step 4 - Identify solutions

Lecture 13 Identifying solutions intro

Lecture 14 Brainstog

Lecture 15 Mind mapping for ideas

Lecture 16 The Working-Backward Technique

Lecture 17 The Role-Stog Technique

Lecture 18 The What If? Technique

Section 7: Step 5 - Validate the solution

Lecture 19 Validate the solution

Section 8: Step 6 - Prototype the solution

Lecture 20 Prototyping intro

Lecture 21 Why use Prototyping

Lecture 22 Types of Prototypes

Lecture 23 Prototyping Techniques

Lecture 24 Preparing your questions

Lecture 25 The prototype testing process

Section 9: Step 7 - Present your solution

Lecture 26 Get buy-in and alignment

Section 10: Step 8 - Deliver the solution

Lecture 27 Continuous discovery throughout the product lifecycle

Section 11: What Next

Lecture 28 Thank You

Product Managers,Product Management professionals,Managers,Small business owners,UX Designers,Business Analysts,Technical IT professionals,Project Managers,Anyone that wants to gain additional skills in Product Management

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