Gamifying the sales process is a great way to keep sales teams engaged and competitive. In addition, it provides a way for sales leaders to provide visibility into sales performance and generate up-to-date, quantifiable metrics. In this course Karl Kapp reviews the benefits and core techniques of sales gamification. He provides strategies to implement gamification and tailor it to meet the specific needs of your sales organization. He also reviews three case studies that show how sales gamification works in real-world companies, and explains how to choose the right metrics to measure your success. Plus, learn how to avoid the top mistakes managers make when trying to gamify sales.