Lynda - Predictive Customer Analytics
Categories: Tutorials
Lynda - Predictive Customer Analytics - 573615
Lynda - Predictive Customer Analytics
Use big data to tell your customer's story, with predictive analytics. In this course, you can learn about the customer life cycle and how predictive analytics can help improve every step of the customer journey.


Table of Contents

  • Introduction
  • 1. Customer Analytics Overview
  • 2. Will You Become My Customer?
  • 3. What Else Are You Interested In?
  • 4. How Much Is Your Future Business Worth?
  • 5. Are You Happy With Me?
  • 6. Will You Leave Me?
  • 7. Best Practices
  • Conclusion

    • Lynda - Predictive Customer Analytics


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